NUTELLA® SOCIAL MEDIA DESIGN

This series of 9 creative posts explores the intersection of commercial branding and surrealist art direction. By hijacking Nutella’s iconic aesthetic, I’ve transformed familiar elements into cinematic visual stories, blending high-end product photography with imaginative digital concepts.

Project Insights

Digital Craftsmanship and Compositing:

Focused on advanced Photoshop execution, this project highlights my ability to master complex digital compositing. From refining the gloss of liquid textures to precise masking and custom color grading, each frame was meticulously edited to achieve a seamless, high-fidelity finish that meets professional advertising standards.

Conceptual Agility:

The goal was to move beyond traditional layouts by using visual metaphors like the surfboard or parachute to create a scroll-stopping effect. This collection demonstrates my skill in maintaining brand consistency while pushing the limits of creativity through technical precision and sophisticated post-production.

Thank You For Watching!

Design Created by Youssef Otmani — Dec 2025

Nutella® — Social Media Design

Contacts:

E-mail — yotmani063@gmail.com

Website — www.youssefotmani.com

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